Studies
Hill & Knowlton Captiva resorts to a number of special studies in order to monitor and measure –at the level of key stakeholders- the state of the companies and institutions’ corporate image.
Some studies
- Corporate Reputation Study at the level of consumers (HKC metodology)
- Image Studies
- Perception Studies of Key Stakeholders
- Media Audit
- Daily press monitoring (written media, digital media, TV)
- Qualitative and quantitative media analysis (written media, digital media, TV)
- MediaAnalytics (provided by Conecta Media Research)